Hi {{ first_name }},

{% if report_type == 'Google Ads' %}

Please see attached report for the {{ business_name }} Google Ads Campaign.

{% else %}

Please see the data below for {{ business_name }}.

{% endif %} {% if personalized_text %} {{ personalized_text | safe }} {% endif %} {% if extra_content %} {{ extra_content | safe }} {% endif %} {% if report_type == 'SEO' %}

The following shows some key KPI data for Organic Search Traffic ONLY. These KPIs will help to track visitor traffic resulting from SEO activities.

{% else %}

The following table shows some key KPI data for Google Ads ONLY. These KPIs will help to track visitor traffic resulting from Google Ads activities.

{% endif %} {% for kpi in kpis %} {% endfor %}

Metric	Value	Change
{{ kpi.name }}	{{ kpi.value }}	{{ kpi.change }}

Either myself or Mitch would be happy to take you through the reports via Phone or Zoom session if you would like. Please let us know, and this can be arranged.

Thanks,